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Discover Ludwig"the firm's" is a correct and usable part of a sentence in written English.
It is usually used as a possessive pronoun to refer to a company or organization. For example, "The firm's current strategy is to focus on developing new products."
Exact(60)
It's the firm's most popular new product.
The firm's debts mounted.
The firm's problem?
The firm's name?
The firm's profits are rising.
She manages the firm's boutique.
The firm's profit also suffered.
The firm's shares fell by 64%.
The firm's real name is trendwatching.com.
The firm's investment bankers are anxious.
Let the firm's top executives explain.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com