Sentence examples for the effectiveness of advertisements from inspiring English sources

And now that advertisers can measure the effectiveness of advertisements, they may have realised they were paying too much.

Up to now, Affectiva has been working largely with the advertising industry to develop tools to measure the effectiveness of advertisements, with a product it calls Affdex.

And he has dabbled with brain scans as a means of testing the effectiveness of advertisements.

The effectiveness of advertisements has been an issue of great concern to marketers, especially with the rapid increase in the number of marketing communications that the average consumer receives every day.

k) Advertisement: evaluating the effectiveness of advertisements in promoting commodities [21].  .

Ingenio's technology traces the effectiveness of advertisements by tracking phone calls made to businesses based on phone numbers used in ads.

Recent skepticism about the effectiveness of banner advertisements on Web sites does not seem to have discouraged a specific advertising segment -- banner ads that are placed pro bono.

Mr. Walters said that while there was no way to measure the effectiveness of the advertisements yet, reaction to the spots had been enough to persuade him to extend the campaign through the summer and to add several new advertisements.

The rise of video recorders based on hard disks, which can eliminate commercial breaks automatically during playback, could further reduce the effectiveness of traditional advertisements.

The authors then show the implications of these questions in relation to measurements of the effectiveness of proposed advertisements.

Although recent findings from Australia and the United States on the effectiveness of pharmaceutical advertisements for nicotine replacement therapy (NRT) in reducing smoking prevalence is inconclusive 13, we conducted a sensitivity analysis to assess the robustness of our models to the inclusion of NRT advertising.