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Mr. Eisner, a serious art collector, is openly uneasy about the endeavor, but Scott Silverstein, the chief executive of Topps, explains that this gimmick is a big moneymaker.
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"The project has this gimmick, that I'm stealing from everybody, but it's really about community," he said.
The wine is released at midnight on the third Thursday of November, and it is this gimmick that connoisseurs insist accounts for almost all the wine's appeal.
And don't forget that this absurd gimmick was the revolutionary big idea in the run-up to the 2010 election.
But for an artist like Hitchcock, that same gimmick could become wonderfully, sublimely expressive.
An appealing fantasy, but our culture has, in fact, already tried that graphical gimmick.
We hired someone a week before that tax gimmick was announced.
In 1996 Congress closed this version of the loophole, estimating that the gimmick could drain almost $2 billion a year from tax revenues.
Another critic already has that gimmick?
That's their gimmick".
Lately, some, including players, have rejected that gimmick as offensive.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com