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When tested, consumers favored pink salmon over orange or dark, kipper-like colored salmon.
We tested consumers' WTP for two different green electricity products and found WTP for these products to be about 15% above that for a non-green electricity tariff.
The tested consumers also expressed an intention to purchase both products (>70%).
Similar(57)
That's why Friends of the Earth tested consumer products for StarLink corn in the first place, according to Larry Bohlen, a spokesman for the group.
But on every turbo model tested, Consumer Reports found lower fuel economy than indicated by ratings from the Environmental Protection Agency.
Airlines will be "faced with either rolling back their increase in base fares or testing consumers' willingness to pay more out of pocket," he wrote.
But the growing prevalence of homepage takeovers suggests that marketers and publishers are going to be testing consumers' tolerance a lot more.
Let's say a company would like to test consumers' acceptance of a new product before rolling it out on a regional or national level.
While improving slowly, the U.S. job market is generating little wage income growth, which will be felt as rising gasoline and food prices test consumers' resilience.
GoPro will test consumers' appetite this winter, as it hawks its devices to holiday shoppers.
Huntingdon conducts animal research for corporations, testing consumer products.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com