But the smooth telling of Russo's story juxtaposed against the present day, when gay marriage is sanctioned in some states and gay characters are all over prime-time television, drives home how different the cultural landscape is from the one Russo knew.
Shine boss Elisabeth Murdoch (2012) - the sole female 21st-century lecturer to date - makes the case for television driven by "a rigorous set of values" in a speech seen as taking aim at her brother James's anti-BBC polemic three years previously.
Television drives studio profits now more than ever.
"I think weve seen that television drives traffic to the web," Mitchell said.
Television drove this runaway train that quickly went over the cliff.
Thank goodness for the emergence of a new kind of animal-rights campaigning - personality- and television-driven, to suit our times - exemplified by the efforts of people such as Jamie Oliver and Hugh Fearnley-Whittingstall.
The real clout, of course, continues to reside with the four Grand Slam tournaments, and yet there were hints of a power shift in 2011 as Federer, Nadal and company successfully — or so it seems — applied pressure on U.S. Open officials to reconsider their television-driven schedule.
The theater thrived as a movie house for decades until shopping malls and television helped drive away audiences.
With a pair for reading, another for using a computer and another to watch the television or drive the car, finding the right ones can be a frustration.
And remember the movie industry is having a big year with big movies, using, yes, network television to drive people into theaters.
