These are situations like highly targeted contests impacting very few directly, but highly valuable in publicity or advertising.
South Dakota is a state with deep roots in hunting, where children start learning how to shoot BB guns when they are 8, skeet shoot with shotguns by age 14 and enter target shooting contests with.22-caliber semiautomatic rifles.
North Korea's state-run KCNA news agency said the country had conducted a "target-striking contest" on Saturday morning local time under the direction of Kim, according to a translation of a news release, although it was unclear if the contest was related to the day's military test.
The idea from Team Pilot — led by Christopher Reardon, team leader and head of user experience — was one of seven finalists in what was formally called the Co.Labs and Target Retail Accelerator contest.
The number of entries will generally depend on the size of the prize, the range of the target audience (local contests usually have better odds than national contests), the duration of the sweepstakes (a weekly drawing is better than a monthly drawing), and how well publicized the sweepstakes is.
(See: "Top 50 Androids") LiMo will soon launch its own contest, targeting open-source developers who are interested in mobile applications.
In another Senate contest targeted by both parties, the Democrats provided $19,011 to help former Assemblyman Jose Solorio with electronic slate cards and staff in his race for the 34thSenate District in Orange County.
For Target, Ms. Ward said, the contest is an opportunity to demonstrate the company's commitment to supporting nonprofit work and enhance its brand.
So you could launch an online contest, then target ads at people who participated in that contest.
Maybe the fans just needed a target after two fruitless contests.
