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The talks' format has unsettled them further.
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In any talk format, you have to pound home a strong point of view.
In September 1999 WNEW switched to an aggressive "shock-talk" format, featuring brash and sometimes foul-mouthed D.J.'s.
In 1980, only seventy-five statinns in the United States used the all-talk format, and most of them were politically anodyne.
Two years ago, WGEM Radio had shifted to a twenty-four-hour news-and-talk format, and this was more than a routine weather bulletin.
After Mr. Straus converted the station to an all-talk format in 1970, WMCA was known for years as a forum for liberal causes.
The firings forced Infinity to re-evaluate WNEW's all-talk format, which had foundered on a spate of low ratings.
KPCC's "Intelligent Talk" format is entering its sixth month and the mood of supporters of "The Sancho Show" at the trustees meeting is more dogged than hopeful.
White tells us that Donahue invented the daytime-talk format in 1967: strolling through the studio audience "with a mike in hand, tackling any controversy".
Since 1992, Mazer, a pioneer of the sports-talk format at WNBC-AM in 1964, has been the host of an intelligent, general-interest morning talk show on the liberal-leaning WEVD.
That community lost its station 20 years ago this spring, when WABC announced that it was dropping music for its current all-talk format; the change finally took place on May 10 , 1982
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