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The era of the magazine, with its clipped prose, relentless currency, and swift circulation, had arrived.
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The Sun's sale has been consistently lower this year than it was in the 1970s, that famous "soaraway" period when it was beginning its swift rise up the circulation ladder.
And, wonder of wonders, it made money.Yet in a few swift years the Review's circulation and advertising revenues imploded.
Currents like the Gulf Stream transfer heat in huge quantities from the tropics toward the poles, and if this circulation pattern could somehow be shut off — by, say, a sudden influx of freshwater — it would have a swift and dramatic impact.
Circulation stops".
Circulation soared.
Circulation dwindled.
Circulation plummeted.
One swift.
Poor circulation.
Her rise was swift.
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