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Chinese video streaming service iQiyi is raising new cash as it feels the squeeze from surging content costs.
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There's been an explosion of game-related video content surging around the web these past few years — Machinima's stable of content creators alone generated 1.6 billion views for YouTube last April, and big streaming services like Hulu have recently begun making overtures toward the gaming community.
But to be competitive in a market where Netflix's subscriber base is surging, Hulu needs additional content to further round out its catalog and make it feel like there's more to watch beyond what's on right now.
PC sales dropped another 10%, iOS content surged, and battery case sales are booming.
In understated phrasing, Mr. Ravishankar explained what the surge in content was lacking.
Mr. Zimbalist said the industry had also been heartened by a very recent surge of content sales in several emerging categories, notably personals and dating sites, one of the fastest-growing categories, with $72 million in sales in 2001.
And the audio-content bundles, ranging from sports to music to news, are surging in popularity.
They are surging nonetheless.
House prices are surging.
Now it is surging.
Coal prices are surging.
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