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Discover LudwigThe phrase "super app" is correct and usable in written English
It is typically used to describe a mobile application that offers multiple services or functionalities within a single platform. Example: "We are developing a super app that combines messaging, shopping, and payment services all in one place."
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But we could make a super app.
The goal is to become the region's one-stop "super app" like WeChat, Alipay and Meituan in China.
Indeed, Grab president Ming Ma referenced that very ambitious move, calling the insurance products "part of our commitment to becoming the leading everyday super app in the region".
It has branched out into payments, food delivery and other areas in recent times as part of a strategy to become Southeast Asia's all-in-one "super app".
But it is succeeding thanks to a new ecosystem consisting of super app WeChat, mobile payment infrastructure, and mobile-first users.
Tan said that Uber and Grab are educating each other on how their respective businesses are developing, and on that note Grab today went beyond ride-hailing with the launch of its "super app" that integrates third-party services.
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Toutiao also recently launched its first wave of "mini programs," or stripped-down versions of native apps that operate inside super apps like Toutiao.
While the super apps of Southeast Asia have all expanded beyond their home markets, Shohoz isn't looking to go international quite yet.
The slides cover such topics as the new UI improvements, new graphics handling, some of the new APIs available for "Super Apps", and, finally, the new Platform Services that come with the new OS.
And now on mobile, its new android super-app Home channels all your mobile content through your Facebook account.
They argue that "a world permeated by apps can in many ways be a wondrous one, and yet, we must ask whether all of life is — or should be — simply a collection of apps or one great, overarching super-app".
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com