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Now everyone and their brother are suddenly product design engineers and have the gall to tell Toyota what to do and how to do it.
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What has always looked like an effortless finished product suddenly becomes a nerve-wracker to watch.
A 1999 study in the Journal of Advertising found that an endorsement from, for example, the Pulitzer committee, Consumer Reports, or Oprah can make people who have no opinion of a product suddenly see it as top of the line.
The predicament has highlighted how small changes in the marketplace can suddenly transform a product into a liability and demonstrates the difficulties that federal and state environmental regulators face in keeping up with these rapid shifts.
Unfinished works in his London studio have the look of gaping wounds, something like the suddenly opened slit, product of a slip of the thumb in the kitchen, described by Sylvia Plath's poem "Cut": "a sort of hinge / Of skin, / A flap like a hat, / Dead white".
The cyclical volatility of US gross domestic product suddenly declined during the early 1980s and remained low for over 20 years.
But if the product suddenly seems less interesting, less innovative, chances are good that "cloud computing" was just marketing veneer.
But against all odds, he's built something new, hired back up to 16 and suddenly has a product he can sell to brands for millions.
He reassured that it would be great for the PowerSquid, with the awesome brand and marketing power of this giant, worldwide corporation suddenly behind our product.
One American company had been importing a line of health and beauty care products for over a year when the cardboard boxes that held its product suddenly started collapsing under their own weight.
Suddenly, Acme's product started to suffer.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com