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Seventy-eight percent of cellphone subscribers ages 18 to 26 use data services, Forrester says.
XBox Live, a social network onto itself, has over eight million male subscribers ages 18-34.
Because the MassHealth tobacco cessation benefit was limited to subscribers between the ages of 18 64, this study was also limited to MassHealth subscribers ages 18 64.
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It was restricted to subscribers aged over 18 and did not include people who use pay-as-you-go phones.
Nielsen's report comes from a monthly survey of 20,000+ mobile subscribers aged 13+ in the U.S. In other words, non-mobile teens aren't taken into account.
In comScore's case, their MobiLens data comes from "an intelligent online survey of a nationally representative sample of mobile subscribers age 13 and older".
You may already know that 90% of American adults own cell phones, but this year, for the first time, more than half of all U.S. mobile subscribers age 55+ own smartphones, according to Nielsen.
The Information Commissioner's Office (ICO) has allowed the company to launch its beta site after it agreed to a number of changes, including only allowing subscribers aged 18 and over to access the site.
France, Germany, Italy, Spain and the UK are now reporting a 55% smartphone penetration, or 131.5 million users, according to comScore's MobiLens research — an online survey of a "nationally representative" sample of mobile subscribers aged 13 and up.
ComScore also measured smartphone platform share, and found that Google's Android accounted for 52.3percentt of overall U.S. smartphone subscribers aged 13 or older, a drop of 1.3 percentage points vs. the previous quarter.
This is where it is worth pointing out that the market share figures in Adobe's study "represent the share of visits from each browser for the average U.S. Web site". According to a recent survey by comScore MobileLens, iOS has only 41% of total U.S. smartphone subscribers age 13+.
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