It is said that varying a reward's subjective value can lead to the adjustment of a subject's anticipatory response to such a reward.
Strangeness is a subjective value, predicated on a sense of normalcy.
His research uses the Subjective Value Inventory (SVI; Curhan et al., 2006) to examine the precursors, processes, and long-term consequences of subjective value in negotiation.
However, it is conceivable that the OFC links generosity and subjective value.
The option's net subjective value in each trial was computed as described above.
This identified regions in which the coding of subjective value correlated with individual generosity.
Zaki, J. & Mitchell, J. Equitable decision making is associated with neural markers of subjective value.
Kable, J. W. & Glimcher, P. W. The neural correlates of subjective value during intertemporal choice.
Gove was naïve to imagine that the dictionary could be purged of all subjective value judgments.
Figure 5: OFC codes subjective value of options and is modulated by TPJ.
Curhan said doing this could increase the subjective value of the candidate.
