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The real impact of the strategy will be seen in the budget he unveils later this month.
But there is the risk that such a strategy will be seen as a transparent ploy to buy off public opinion.
His strategy will be seen as high risk by some of his backbenchers, who are increasingly worried that Ukip is appealing to the party's traditional working class base.
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Emap's many award nominations will be seen as a vindication of this cost-cutting and streamlining strategy.
The launch of PirateBrowser will be seen in some quarters as a hammer-blow for the entertainment industry's anti-piracy strategy of ISP-level blocks, although that strategy is arguably more about deterring casual users than experienced filesharers.
"I don't think we'll see any type of brand strategy changes, but I believe we'll be seeing some very significant job cuts," said Rebecca Lindland of the auto forecasting firm Global Insight in Lexington, Mass.
But it remains to be seen how effective this strategy will be on a mass market level.
So for any budding entrepreneur who may be on the verge of getting offers from distributors, the main advice from Rob is to grill the potential partner and see what their strategy will be.
However, our results indicate that this strategy will be successful only if the leader is also seen as supportive.
The search strategy will be developed in consultation with information specialists at the Johns Hopkins Medical Institutions Welch Library (see online supplementary appendix S1 for a preliminary search strategy for MEDLINE).
The search strategy has been developed for PubMed (see online supplementary file 1), and a similar search strategy will be adapted for the other databases.
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CEO of Professional Science Editing for Scientists @ prosciediting.com