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"strategic shift" is correct and usable in written English.
You can use it to describe a change that a company is making to its overall approach or strategy. For example, "The company made a strategic shift to focus on digital marketing."
Exact(60)
"That's not strategic shift".
But it signals a strategic shift.
Economic self-interest drove this strategic shift.
It's a major strategic shift.
Hollywood is in the midst of a strategic shift.
"When you make a strategic shift, professionals can become uncomfortable".
For Standard Chartered, the settlement signals a strategic shift.
This will mean a big strategic shift at the bank.
It is also a strategic shift for Wal-Mart.
The severing of ties with Hulu does not represent a strategic shift for Viacom.
This suggested a strategic shift to electric-vehicle charging and related software.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com