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I am sure, for example, that when guys were sporting powdered wigs, rouge and pointy little beribboned boots, someone looked in the mirror and thought to himself, "Wow, I have finally landed on a hot and classic look for fall!" So far, though, A.P.C. has somehow stayed topical — at least for the last 20 years.
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They talked technique — how it helps to edit sermons, to stay topical and to use small words.
Many are written by genuine experts, but they almost all share a problem: that events change too fast for them to stay topical.
Nalawadi (who was previously a product manager at Google) told me that just as a social media marketer at a company like Oreo can capture eyeballs and headlines by jumping on breaking news, mobile marketers bring users back to their apps by staying topical.
The schedule also allows South Park to both stay more topical and respond more quickly to specific current events than other satiric animated shows.
Such themes remain topical now.
Stay on topic and use the topical keyword reasonably frequently, but not so often that it starts sounding stupid.
Twitter is tailor-made for professional comedians to stay sharp and topical, but sometimes too many voices crowd the Twitterverse and it's hard to keep track of the best jokes.
DNA damage can be reduced by topical sunscreen which stays on the surface of the skin; it is important that the sunscreen blocks both UVA and UVB [ 56].
The importance of providing optimal palliative care that supports patients with advanced illness and caregivers who wish to stay at home is particularly topical in ageing populations (Khaw 1999; WHO 2011).
Unlike the crusading Winchell, Drudge prefers the role of topical gadfly; his buzz stays fresher that way.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com