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Mr. Sassa joined NBC in 1997 as president of its stations division.
Someone with formal corporate training, like a person from ABC's stations division, would most likely forecast a decision to manage costs in the short term, he said.
Mrs. Goodnow, 38, is a vice president for interactive product development in the television stations division of NBC in New York.
Among the networks, CBS has long had the poorest performance from its stations division, the area that is traditionally the most profitable for networks.
Mr. Sassa previously ran the network's stations division, and he has also been a continuing presence in all the East Coast-based management planning meetings at NBC.
Hill said one of the crucial elements to making the new deal was the growth of its owned and operated stations division.
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© 2007 by the Giannini Foundation of Agricultural Economics Library, Department of Agricultural and Resource Economics and Policy, Agricultural Experiment Station, Division of Agriculture and Natural Resources, University of California | Artwork by David K. Smith.
Mr. Callahan's television station division has been in heated negotiations over retransmission rights with Time Warner Cable.
"Dennis is going to come at us with everything he's got," one NBC station division executive said, speaking on condition of anonymity.
The three NBC executives cited a conflict with the head of the NBC station division, Jay Ireland, as one reason for Mr. Swanson's decision.
Conversion from print format to PDF format was done by Northern Micrographics, a division of NMT Corporation; La Crosse, WI 54602 Copyright (C) 2001 by the Giannini Foundation of Agricultural Economics Library, Department of Agricultural and Resource Economics and Policy, Agricultural Experiment Station, Division of Agriculture and Natural Resources, University of California, Berkeley.
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