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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com
startup
Grammar usage guide and real-world examplesUSAGE SUMMARY
The word "startup" is correct and usable in written English.
You can use it to refer to a business or venture that has just been established, or that is beginning its activities. For example, "My friend has just started a tech startup focusing on artificial intelligence."
✓ Grammatically correct
News & Media
Formal & Business
Science
Alternative expressions(19)
newly established business
a young venture
a growing concern
newly formed enterprise
established business
small business
newly established organization
newly formed corporation
newly formed businesses
newly formed organization
newly formed network
mature business
legacy business
venerable institution
established order
firm business
seasoned business
an urgent problem
a pressing issue
Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Human-verified examples from authoritative sources
Exact Expressions
60 human-written examples
Narula is the son of billionaire Indian construction magnate Harpinder Singh Narula, and his startup employs 50 people recruited from Google, Facebook, Goldman Sachs and games studios Lionhead and Ubisoft.
News & Media
He is an advocate of open data science and an adviser to a London-based startup, CitizenMe, that aims to allow users to reclaim their digital soul.
News & Media
Some might instead think it's a startup that aims to undermine Samsung, previously the sales leader in China, by offering phones with the same specifications as the South Korean giant, but at lower prices.
News & Media
The AMPION bus travels around the continent, picking up aspiring entrepreneurs to work with international startup and early-stage investment experts on the bus.
News & Media
The free iPhone app was developed by a startup, also called Periscope, which was acquired by Twitter in January.
News & Media
Then comes the glorious denouement, where our startup hero goes to the stock market and cashes in big.
News & Media
In a joint project with Cambridge based startup Neul, BT is building 15 base stations across Milton Keynes which will be connected to the internet and be able to pick up signals from sensors in thousands of objects.
News & Media
Like young radicals across Europe and the US, they have been schooled in the ways of the modern middle classes: launching startup businesses, working two or three casual jobs; entrepreneurship, loose living and wild partying are the default way of life.
News & Media
Pierre Laurent, a former Microsoft and Intel marketing manager, is currently working on a Silicon Valley startup.
News & Media
Andreessen Horowitz, the US venture capital firm that backed Facebook and Twitter, has invested $20m £13mm) in a startup creating virtual reality from London's "silicon roundabout" area.
News & Media
"We're making decisions based on this direction: it's one of our navigational beacons," says Libin. "One of the nice things about having the 100-year startup as one of those beacons is it gives us the conceptual freedom to be like: 'We've got 98 more years, so what could we do in maybe 50 years from now?'".
News & Media
Expert writing Tips
Best practice
When referring to a "startup", specify its industry or focus area to provide context and relevance for your audience. For example, instead of just saying "startup", consider saying "tech startup" or "fintech startup".
Common error
Avoid using the term "startup" too broadly. Not all new businesses are startups; a "startup" typically implies a company with high growth potential, often in technology. A local bakery, for instance, is more accurately described as a small business.
Source & Trust
89%
Authority and reliability
4.5/5
Expert rating
Real-world application tested
Linguistic Context
The noun "startup" functions as a descriptor for a company designed for rapid growth, or the act of starting a new process or machine. Ludwig confirms its correct usage in describing new organizations or business ventures.
Frequent in
News & Media
50%
Formal & Business
30%
Science
20%
Less common in
Academia
0%
Encyclopedias
0%
Wiki
0%
Ludwig's WRAP-UP
The term "startup" is a widely used and grammatically correct noun, primarily functioning to describe a company designed for rapid growth or the act of initiating a process. Ludwig AI confirms its appropriate usage across diverse contexts. Its frequent appearance in news, business, and technology domains underscores its relevance in contemporary discourse. As Ludwig's examples show, understanding the term's specific connotations—emphasizing innovation and growth potential—is crucial for effective communication. When writing about "startup" companies, it is important to provide context to the area they are innovating in. Alternatives like "new venture" or "emerging company" offer similar meanings, but "startup" often carries specific connotations related to technology and scalability. Therefore, using specific descriptions helps prevent overgeneralization.
More alternative expressions(10)
Phrases that express similar concepts, ordered by semantic similarity:
new venture
Focuses on the aspect of a new project or undertaking, often implying risk and potential.
emerging company
Highlights the growth and potential of a new company in the market.
newly established business
Emphasizes the recent creation and setup of a business.
early-stage company
Highlights that the company is in its beginning phases of development.
seed-stage business
Indicates the initial funding phase of a new business.
nascent enterprise
A more formal term for a new and developing business venture.
infant firm
Emphasizes the young and undeveloped state of a business.
launching company
Focuses on the action of initiating a new business.
fledgling business
Implies a new business that is just learning to stand on its own.
incubator project
Refers to a project within a supportive environment designed for new businesses.
FAQs
How can I use "startup" in a sentence?
You can use "startup" to describe a new company, as in "She joined a tech startup after graduating", or to refer to the act of starting a company, as in "The government supports startup initiatives".
What's a good alternative to the word "startup"?
Depending on the context, you could use alternatives like "new venture", "emerging company", or "newly established business".
Is it correct to use "startup" as an adjective?
Yes, "startup" can be used as an adjective, such as in "startup culture" or "startup costs". It's common to modify other nouns to describe aspects related to new, high-growth companies.
What distinguishes a "startup" from a small business?
A "startup" typically aims for rapid growth and scalability, often leveraging technology, whereas a small business may focus on steady, local operations. A "startup" is built to scale, while a small business is often built to sustain.
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Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Articles from Ludwig's Blog
Source & Trust
89%
Authority and reliability
4.5/5
Expert rating
Real-world application tested