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"Girls" drew so many accolades and so much media attention — Internet champions, television appearances, magazine covers and a multimillion-dollar book deal for Ms. Dunham — that it quickly started a backlash that was as disproportionate as all the initial fuss.
Last October, the company announced plans to cut 3,300 jobs globally, responding to an "unprecedented" fall in American soft drink sales and a steep decline in bottled water as environmental concerns have started a backlash.
Because this happened on Twitter, the feminists who had campaigned for the Jane Austen tenner in the first place started a backlash against the backlash under the hashtag #feministtenner, asking feminists to do something positive with the note instead of, erm, "Using it to wipe our arses".
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It might also start a backlash against elements of European integration that were already in place before the constitutional debate got going— in particular EU enlargement and the single market.
Anti-piracy groups are wary of starting a backlash like the one they faced in 2012 with the Stop Online Piracy Act (SOPA).
We started a mini-figure backlash by sneaking into Legoland in Windsor to set up pocket-sized banners on the models of Big Ben and the Eiffel Tower.
I mean I started with a backlash.
With Apple and Google, the backlash started a couple of years ago.
The backlash started a few years ago when it became evident that even a $10 loan was crippling for some.
Because this is the age of the internet, the jokes at Knight's expense jump-started an immediate backlash.
The ACLU wasted little time yesterday trying to start such a backlash (their post on the matter came what, a whole 30 seconds after the press conference ended?).
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com