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Never mind travel, which familiarises customers with foreign stores; the spread of brands, which means that familiar products like Louis Vuitton handbags, Nike trainers and Starbucks coffee can be bought in almost any country; internet shopping, which makes everything available to everybody everywhere.
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A social worker with more than 30 years' experience with African communities in London said that many cases were "going under the radar" and blamed "rogue" pastors for the spread of branding and ritualised abuse.
This is my last post for 2011, an eventful year in fashion, a most peculiar year that saw a feverish spread of luxury brands in places like China and Brazil, chasing new wealth, even as insiders saw the Galliano scandal as a sobering episode for an industry that tends to push its talent hard.
Now there is too little of Levitt and far too much of Dubner, who you suspect is the driving force behind the relentless spread of the brand.
We believe in the spread of ideas: branding and marketing are media that have every ability and obligation to transcend making sales.
The spread of high-street brands across the West has created a capitalist version of this soulless, befuddling homogeneity.
The most significant factor underlying the spread of Hitler's brand of extremism was political gridlock, along with persistent and seemingly insoluble economic problems.
Those tweeting their desire to "drink the blood" out of female journalists' private parts and sending emails to the organizers of the Game Developers Choice Awards threatening to kill "at least a dozen people and injure dozens more" are likely sad, lonely people on the periphery of GamerGate, using the umbrella to spread their brands of excessively violent trolling.
Those tweeting their desire to "drink the blood" out of female journalists' private parts and sending emails to the organisers of the Game Developers Choice Awards threatening to kill "at least a dozen people and injure dozens more" are likely sad, lonely people on the periphery of GamerGate, using the umbrella to spread their brands of excessively violent trolling.
What you might not have seen coming are energetic and elaborate dancing, catchy tunes, insight into the nature of faith and the American hubris of spreading our brand of magic and lies all over the globe.
But among the more remarkable places to watch the spread of off-message personal branding is in the very message-conscious world of diplomacy.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com