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Spontaneous purchases, they're not".
"It's about spontaneous purchases," Ms. Ziegler said.
There's plenty of deals to trawl through, but to make the biggest savings, instead of making spontaneous purchases from the random deals, sign up for keyword alerts on pricier items such as meat, fish, alcoholic drinks and household cleaning products.
"It encourages more spontaneous purchases with less thought".
This change has been evident in the decreased ratio of planned purchases but not in the increase of planned (or spontaneous) purchases.
While this stops Apple from taking a 30% cut, it creates a lot of added friction in terms of any spontaneous purchases which is hardly ideal.
Similar(51)
A spontaneous purchase of an empty lot on which they can build a new home offers them only a fleeting possibility of a new beginning.
Saveup is for spontaneous purchasing of cds, dvds, video games by snapping pictures.
An added benefit: Shoppers end up in your physical store, boosting the chances of a spontaneous purchase.
Buy a sewing pattern, enjoy a spontaneous fabric purchase and learn to love your tape measure.
Both companies are hoping that customers won't be put off by higher charges and make spontaneous price insensitive purchases.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com