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For example, sponsored articles, which allow companies to put custom content in front of LinkedIn users, have just become widely available to advertisers.
In 2006, The American Chemical Society began to offer authors the option of paying to have free online access to their articles on the society's website and also to place their sponsored articles on personal websites and institutional repositories [20].
These are essentially recirculation tools, which will feature a mix of other articles from the publisher in question, mixed in with links to ads as well as Flipboard's take on native ads — sponsored articles.
Think Buzzfeed's sponsored articles or Google's own ads on its search pages.
Ernest funneled his political thoughts into the private sphere, preferring to write covertly sponsored articles in the Coburg press that became increasingly embittered against England.
A total of 12 NIH institutes exhibited significant growth in sponsored articles, Table 3.
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These same companies should be required to disclose the exact nature of a doctor's involvement in preparing a sponsored article, as well as the dollar amount of his or her fee.
While Elsevier is still trying to figure out what its "sponsored article" licence is, and whether it's even going to be truly open access, PeerJ has appeared out of nowhere and eaten its lunch.
The Edelman agency has already been working on content marketing assignments, he added, citing an example of a sponsored article on BuzzFeed.com, on behalf of the Schick division of Energizer Holdings, that turned the "photobombing" phenomenon in social media into "razorbombing".
Basically, when a sponsored article uses Knotch, a survey question pops up at the end, which is supposed to help advertisers assess your state of mind after reading the article.
"It's come to my attention that one of our sales team has mistakenly suggested that we could publish content without disclosure that it has been paid for (i.e. a sponsored article) to one of your undercover reporters posing as a PR agent.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com