To entice them to do so, it's offering a variety of financial tools, like spending alerts, bill reminders, and a "my spending" section which shows where money is going, in addition to its credit scores and credit monitoring service.
"Every component of the Bloomberg re-elect, from rolling back term limits to campaign spending, was a reminder that our mayor is the richest person in the city," said Michael Tobman, a political consultant who was not affiliated with any of the mayoral candidates in 2009.
In Canada, spending on televised reminder ads increased in 2006.
From 2002 onwards, annual spending on branded reminder ads in Canada was consistently higher than on unbranded ads.
She carries a paper notebook to jot reminders, and spends 15 minutes a day sending texts and e-mails.
The Mets' injuries are not necessarily anybody's fault but a reminder that spending money wisely is not automatic.
The investigation into Tory election fraud – centred around undeclared campaign spending – is another stark reminder of MPs' troubled relationship with money.
Vicky Redwood, chief UK economist at Capital Economics, said: "With borrowing still at very high levels, next week's spending review is a reminder of how much austerity still lies ahead".
"They are reminders to spend time considering different aspects of life.
The large, fast-ticking "debt clock" prominent on the convention hall wall was as much a reminder of spending woes under a Republican administration as a Democratic one.
