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The work is now done mainly on computers, searching the Web and specialized trademark databases.
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He specialized in trademarks, advertisements, annual reports and book jackets for clients like Exxon, General Electric, I.B.M., Westinghouse and Doubleday.
"I specialized in trademarks, and I realized, 'Wow, I could own the radio station and one day it could be beamed all over the world,' " Mr. Chetkof said in his office, a riot of old guitars and music memorabilia.
Thereafter, he was in private practice, specializing in trademark and unfair competition law.
"If this gets past the motion-to-dismiss phase, it could be annoying," said Frank Pasquale, a professor at Seton Hall University's School of Law who specializes in trademark cases.
The bridegroom, 34, is an associate at Carter Ledyard & Milburn, a New York law firm, where he specializes in trademark and copyright law.
FOR Glenn Gundersen, a law partner at Dechert Price & Rhoads in Philadelphia who specializes in trademark, copyright and Internet law, the numbers are particularly striking: "This is wild, something I've never seen in my 20 years in this field".
"Calvin may be unsuccessful in ousting Warnaco, but because of the microscopic nature of the process the quality control may be more intense in the future and that might benefit him," said Arthur Greenbaum, a partner at Cowan Liebowitz & Latman who specializes in trademark law.
An appeals court that specializes in trademark disputes concluded that it doesn't, and it struck down the provision as unconstitutional "viewpoint discrimination".
Kieran G. Doyle, a partner at Cowan, Liebowitz & Latman, P.C. who specializes in trademarks and copyright, told HuffPost that the film franchise's use of the phrase doesn't give it trademark rights.
Mrs. Cleveland is an associate specializing in copyright and trademark law with the Washington law firm Arent Fox.
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