Advocacy is only as good as the data that underpins it: I often fear that people see the words "advocacy", "girls" and "empowerment" and think they are soft topics, or just words politicians or donors throw around.
Indeed, many comics say they find themselves having to strike a delicate balance between sympathy and satire, unfamiliar territory for both mainstream comics, who work such soft topics as relationships, family strife and presidential faux pas, and for alternative comedians whose material is often sharply political.
Now that we've covered the soft topics, let's get down to what you medical school students are really after when reading articles such as this one.
So although, at first glance, mindfulness and wellness might seem like "soft" topics for CNBC, in fact it's as much about the bottom line as Squawk Box's usual morning fare.
Some students erroneously believe a university is just an extension of high school, where students are spoon-fed "soft" topics and dilemmas to confront, regurgitate the "right" answers on exams (right answers as deemed by the instructor or a textbook), and then move on to the next course.
Whether adding specialisations, compulsory international trips or more focus on the softer topics, such as leadership and ethics, few programmes look the same now as they did ten years ago.
The nature of the amorphous state in polymers is a classical topic in soft matter science with an immediate impact on modern technology.
HR is a relatively soft management topic, compared to more quantitative disciplines like finance and operations.
In the 10 countries surveyed, female sources tend only to appear in longer news items or articles and are preferred for soft news topics such as family, lifestyle and culture.
