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Alexandra Pringle, editor-in-chief at Bloomsbury publishing group, is backing the "hard times need soft entertainment" camp.
Gores also said yesterday that it had signed an agreement to sell the Learning Company's entertainment division, with about 60 employees, to Ubi Soft Entertainment for undisclosed terms.
Consider V.I.P., a T-rated game from Ubi Soft Entertainment that is based on the television series of the same name.
DC says the Man of Steel feels hard news has given way to "soft" entertainment articles and he could reinvent himself as a blogger.
* Ubi Soft Entertainment, San Francisco, selected Butler, Shine & Stern, Sausalito, Calif., to handle the introduction of four Tom Clancy-branded reality-based action-adventure video games.
Ubi Soft Entertainment, the game's publisher, is so confident about the game's new cinematic look and feel that it is releasing a trailer in movie houses and online that uses scenes and original music from the game.
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Proving, perhaps, that light, soft-centred entertainment was less in demand in the special-effects dominated movies of the 1990s.
His ascension would ruffle the feathers of many critics who say that shows like "Today" have gone too far in the direction of softer, more entertainment-oriented news.
But the program did separate its soft features and entertainment flippancies from its hard news segments and breaking news reports.
He noted hospital supplies, household furnishings, entertainment, soft drink, pharmaceuticals, breweries and cosmetics as sectors that had declined.
These riffs on identity politics, a durable if sometimes risky source of humor in American pop culture, give "Bee Movie" an extra fillip of comic vitality — the hint of a sting, if you will, in an otherwise soft and fuzzy entertainment.
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