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For decades, the trend was toward smaller watches.
While the 39-millimeter, or 1.5-inch, case — inspired by pocket watches — puts the 188 Degree among the smaller watches in the portfolio of the young manufacturer, its galvanized blue dial makes it one of the boldest.
B&R has an Instrument series, which consists of large, square watches with huge numerals, and a Vintage series that hearkens back to WWII-inspired, smaller watches.
When no one was wearing big watches I was wearing the larger over-scaled watch, and I thought they looked cool, and sometimes I'd wear it over my jacket because they had a big face.... Now that everything is so big, I'm liking smaller watches.
Smaller watches have smaller, more delicate mechanisms.
Similar(53)
Executives of some smaller watch brands suggested that they had also become more willing to invest in their own stores to avoid getting crowded out by rivals.
But for men who are tired of stem-winding pins boring holes in their hands, NOA has moved the pin from the 3 o'clock position to 9. Why not simply wear a smaller watch?
The iCufflinks are powered by a small watch battery that pops into the back of each cufflink and then pulsates for up to 24 hours.
The small watch, with a narrow black double-twisted cord band in either silver or white gold with a row of diamonds at the top and bottom of the watch face, is inscribed "To Ava, A Class Act, John Ford".
Peter Laetsch, president at the United States office of the Federation of the Swiss Watch Industry, based in Rochelle Park, N.J., said a small watch brand could obviously benefit by being part of a conglomerate.
Small watch companies are nimble.
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