It's a stunning stage image, like something out of a Robert Wilson production, translating nature into sleek technology.
"Alias" (Sundays at 9 p.m. Eastern time on ABC) developed a complex mythology of interwoven plot lines, fast action and sleek technology in its first season.
This is true whether you're an old-fashioned retailer selling goods online or a sleek technology start-up that lives on server space and software code.
When gamers first saw Ridge Racer on the Sony PSP they gasped in wonder – a true console experience on the go – but it turned out that not many people wanted that; not just because PSP was more expensive, but because (to a lot of people) it just felt weird to sit on a bus with this ostentatious piece of cold, sleek gaming technology.
But our interaction with light and sound has become rather convoluted, hidden away in sleek modern technology.
That contrast between sleek staging and technology and comically human ineptitude is at the heart of the hourlong show, which had audience members of all ages roaring with laughter and cheering.
In short, Apple has turned once wonky technologies into sleek consumer-friendly category killers.
For a company that prides itself on sleek design and flawless technology, this would be a come-down, but one that its customers, and probably shareholders, would appreciate.
But innovation, in this case, can be defined too narrowly, as a particularly Jobsian focus on high-end consumer technology and sleek capitalism.
As he was paying the bill he for some reason took his IPhone out of his pocket, and I should mention at this point that he had just bought this IPhone, and that for him it wasn't just a sleek, pretty piece of technology.
