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One idea was to call it The Platform while another more blue sky thought was Camelot – after the horse not the Arthurian legend.
Zodiacal light, band of light in the night sky, thought to be sunlight reflected from cometary dust concentrated in the plane of the zodiac, or ecliptic.
All this theorizing has received a further boost of sorts from recent reports of ripples in a diffuse radio glow in the sky, thought to be the remains of the Big Bang fireball itself.
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John (now Lord) Birt, who once employed Peter Mandelson, has a desk in Downing Street from which he thinks "blue sky" thoughts as head of the "forward strategy unit".
The parties and panels at the festival's interactive conference are jammed with optimistic, blue-sky thoughts and plans.
And yet Cameron – who is five years older than his chancellor – has been canny enough to harness this to his own advantage: he already has the advice of Steve Hilton (Cameron's director of strategy) for blue-sky thoughts about Big Societies and the like.
But that evening, as I sit in the bar watching Bacchus ponder a starry sky, the thought of saudade comes back.
For him, this world was the product of an ongoing "war between the mind / And sky, between thought and day and night," as he wrote in "Notes Toward a Supreme Fiction".
His cloud paintings – soft panels of unbroken azure – pun on thought, from "blue-sky thinking" to comic-strip thought bubbles.
Finally, any topic which is said to be the result of "blue-sky thinking" can go straight to the slop-bucket: it is invariably faddish – more attention-seeking than real thought.
"When the ball dropped out of the sky, my first thought was just to run," said North.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com