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The nation's daily newspapers reported their latest six-month circulation figures yesterday, and the results were decidedly mixed.
Not just in the two years Micklethwait has been in the job but for the best part of three decades, posting an extraordinary unbroken run of six-month circulation increases since 1980.
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For instance, The Wall Street Journal, published by Dow Jones & Company, has prepared a "statement of total circulation" for the six-month period ended in March.
It reported that its daily weekday circulation for the six-month period ended on Sept. 30 was 1,118,565, an increase of 5,565, or 0.5percentt, over the period a year ago.
The Post reported an average weekday circulation of 652,426 in the six-month period ended Sept. 30, an increase of 62,363, or 10.6percentt, over the period a year earlier.
But both papers lost circulation, after topping 700,000 in the six-month period that ended March 31.
The Alliance for Audited Media, which audits the circulation of magazines and newspapers, on Thursday released new magazine circulation figures — reported by the publishers — for the six-month period that ended Dec. 31, 2012.
For the second straight six-month period, weekday sales held steady, at 780,000, but Sunday circulation dropped 5percentto to about 1.1 million.
[USA Today's] report for the six-month period ending March 2011 shows 973,000 of an average daily circulation of 1,829,000 comes from the hotel programs – about 53%.
Their forecast proved right: according to the Pew Research Center, between March 2006 and September 2014, daily newspaper circulation in the United States declined in every six-month interval but one.
For the second straight six-month period, weekday sales held fairly steady, at 780,000, but Sunday circulation dropped 5percentto to about 1.1 million.
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