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Depending on the specifics of the implementation and the application, a BLE advertiser might either send its advertisements in a single advertising channel or sequentially switch between different advertising channels.
The $400 million payment was AOL's largest single advertising deal at the time, accounting for 20percentt of the Internet service's advertising and commerce revenue last year.
At the time, the $400 million was AOL's largest single advertising deal, accounting for 20percentt of its advertising and commerce revenue sales last year.
Bank of America plans to end five years of having a single advertising holding company in charge of its marketing communications.
But the company decided not to revamp its existing units radically, say by creating a single advertising sales organization to serve the print, broadcast and online units.
Under a new marketing chief, it opened its work to multiple firms after five years of having a single advertising holding company in charge of its marketing communications.
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You can find them by the handfuls at websites like modamily.com, where singles advertise themselves as looking to find a platonic partner with whom to raise a child.
The Truth commercial is part of a campaign meant to be the biggest single national advertising, marketing and public relations effort to "unsell" cigarette smoking to adolescents.
Mayweather does particularly well in the athlete pay rankings if you exclude endorsement deals, because, unlike virtually all of the other top athletes in the world, Mayweather isn't the focus of a single major advertising campaign.
Not long ago, studios could cut their losses if a film failed to take off in a key region; now they have to sink $20m in a single national advertising campaign and hope for the best.
One of Amsterdam's selling points, according to agencies based there, is that it is an inexpensive base: They say the city's multicultural work force can be tapped to develop single, global advertising campaigns.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com