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Square has to provide the simplest experience possible, Mr. Dorsey believes, because, along with good design, it will evoke trust and confidence in a new financial institution that lives in a smartphone.
Even so, "Asana is focused on larger businesses and we are mainly in the consumer market today, focused on the best and simplest experience you can get".
Weiner speculates that malls, which saw a 76% jump in traffic over the past four days, are being buoyed by the many new Netizens looking for the simplest experience, if not the most complete one.
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It was one of the simplest experiences up to that point in my life".
Cognitive science has shown that the simplest experiences — talking, seeing, remembering — are the result of fiendishly complex computations.
"This is going to be a very simple experience.
The reason is simple: experience cannot recollect innocence.
Simple experience teaches us how much we can trust an average driver on the road.
According to the survey, simplicity pays - 63 per cent of consumers prefer paying for simpler experience.
Mr. Burstein's emotional availability may spring from more than simple experience.
"That led us to ask if we can build a game that is a beautiful and simple experience.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com