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Its cuisine, a kind of blueprint for the classic Mediterranean diet, is rooted in cucina povera (peasant cookery) and based on simple staples such as vegetables, seafood, pasta and olive oil.
All that back story is buttressed by an ever-growing collection of chic, simple staples for men and women: drapey, minimalist V-neck T-shirts ($15); twill snap backpacks ($65); slouchy cashmere cardigans ($140); silk, round-collar blouses ($78); short, swingy trench coats ($138); Italian leather sandals ($118) and belts ($40) with an almost Céline-like spare appeal.
They have cute simple staples at a good price.
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If you're looking to make small, ethical changes to your beauty routine, start with a simple staple you probably use every day ― mascara.
Besides being good karma, the "buy one, give one" strategy is fantastic Marketing because your customers feel involved and like they're helping others when buying a simple staple such as shoes which not coincidentally, are completely absent in some of the places Mycoskie traveled to when percolating Toms Shoes.
Keep your nails simple and clean, hit the Dollar Store and buy simple staple nail polishes for very cheap prices.
Baking projects can range from the simple (staple dishes like bread or chicken breasts) to massive undertakings (like the intricately-decorated desserts you might see on specialty cooking shows like Cake Boss.
What M&S should be offering is the sort of simple, inoffensive staples that people need regardless of age or affluence.
The company's back-to-basics strategy has helped win back formerly disillusioned customers who had strayed after the company began introducing trendy lines without much regard for its 34-year-old core business of blue jeans and other simple clothing staples like khakis and cheap shirts.
So that simple Sichuan staple, smashed cucumber, becomes a gobbledegook horror of mushy cherry tomatoes, pulped basil and what appears to be tahini.
"Don't lose this, here," were the simple words Roebuck PopsStaplesles, musician and patriarchal Staples Singers band leader, said to his daughter Mavis, not long before he died in 2000.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com