Marian Salzman, a trend watcher at Young & Rubicam, noted that stress envy is on the rise, making the need for simple respites ever more important.
There is much to be said for the simple provision of respite – a safe, warm place to be away from the stresses of life.
The brief was simple: create magical little respites from the awfulness of reality, allowing people to laugh and dream.
From these fairly simple origins as a moment of respite and spiritual conviviality, the tea ceremony grew in complexity.
Could Pete's simple "sing-a-long" folk style be a respite for the complex structures of Jazz and World Music that play so beautifully in Paul's head?
It's quite nostalgic as a Baby Boomer thinking back to that turbulent period in America's history when a simple show brought so much enjoyment and feelings of respite to all the challenges a young child faced.
The 'normalisation' of doing 'regular' , simple daily activities with and/for service users may act as respite from an authoritative staff- service users relationship and may act to restore a measure of dignity.
To her, an airplane offered a respite, a womb where she could guiltlessly revert to simple states of eating, sleeping and watching movies, a place where use of a cellphone is not only discouraged but forbidden.
The "pine-nut truce," as it became known among soldiers who found an unexpected respite from the exhausting grind of daily contact, underscored a pair of simple facts: Waging war requires labor, and when local labor is busy with other work, fighting can subside.
Convenience becomes becomes very important when you're working two jobs to make ends meet – let alone the simple, universal fact that when life is stressful the pleasure of delicious garbage offers genuine respite.
