Used and loved by millions

Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak quote

Justyna Jupowicz-Kozak

CEO of Professional Science Editing for Scientists @ prosciediting.com

MitStanfordHarvardAustralian Nationa UniversityNanyangOxford

shoppers sensitivity

Grammar usage guide and real-world examples

USAGE SUMMARY

The phrase "shoppers sensitivity" is not correct in written English.
It should be "shoppers' sensitivity" to indicate possession, referring to the sensitivity of shoppers. Example: "Retailers must understand shoppers' sensitivity to price changes in order to adjust their marketing strategies effectively."

⚠ May contain grammatical issues

Science

News & Media

Human-verified examples from authoritative sources

Exact Expressions

1 human-written examples

See Coronado and Phillips (2012) on border shoppers' sensitivity to the peso.

Human-verified similar examples from authoritative sources

Similar Expressions

59 human-written examples

Mintel, a research firm, reckons that yogurts sold in French deep-discounters, for instance, sell for 60% less than brand-name yogurts in the main supermarkets.The supermarkets will not escape shoppers' new price-sensitivity.

News & Media

The Economist

131 In a cognitive study of a group who were not treatment seeking but met clinical criteria, the compulsive shoppers reported a reduced sensitivity to winning probabilities on the Cambridge Gamble Task, as well as working-memory and response-inhibition deficits.

So for all the price sensitivity, plenty of shoppers were still willing to spend several hundred dollars not just on a new DVD, but also to upgrade stereos and in some cases televisions.

News & Media

The New York Times

Our sensitivity analyses that looked at shoppers' exposure to promotions (by taking into account the usual shopping environment for different socioeconomic groups) showed similar socioeconomic patterning in responses to promotions (Supplemental Table 4, Supplemental Table 12).

"We regret any inconvenience this may cause authorized shoppers, but are optimistic that they will understand the sensitivity to the life-and-death scenarios this product presents as entertainment".

News & Media

The New York Times

Shoppers objected.

News & Media

The Economist

Shoppers scurried by.

News & Media

The New Yorker

Shoppers noticed the markups.

News & Media

The New Yorker

Shoppers are scrimping.

News & Media

The Economist

"Shoppers keep shopping".

News & Media

The New York Times
Show more...

Expert writing Tips

Best practice

Always use the possessive form "shoppers' sensitivity" when referring to the sensitivity of shoppers as a group. For example: "Understand shoppers' sensitivity to discounts."

Common error

A common mistake is omitting the apostrophe in "shoppers' sensitivity," which changes the meaning and makes the phrase grammatically incorrect. Always include the apostrophe to indicate that you are referring to the sensitivity of shoppers.

Antonio Rotolo, PhD - Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Antonio Rotolo, PhD

Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Source & Trust

87%

Authority and reliability

3.8/5

Expert rating

Real-world application tested

Linguistic Context

The phrase "shoppers sensitivity" functions as a noun phrase intended to describe the degree to which shoppers are affected by certain factors. However, Ludwig AI indicates it requires grammatical correction with the use of the possessive form.

Expression frequency: Rare

Frequent in

News & Media

32%

Science

31%

Formal & Business

10%

Less common in

Encyclopedias

0%

Wiki

0%

Reference

0%

Ludwig's WRAP-UP

The phrase "shoppers sensitivity" is used to describe how much shoppers' decisions are influenced by factors like price changes and promotions. However, according to Ludwig AI, it's grammatically incorrect and should be written as "shoppers' sensitivity". While the phrase appears in various contexts such as news and media, science, and formal business settings, it is relatively rare. For alternative and related expressions, consider using "consumer price sensitivity" or "customer sensitivity to price". Remember to use the possessive apostrophe for grammatical correctness.

FAQs

What is the correct way to write about the sensitivity of shoppers?

The correct form is "shoppers' sensitivity", using the possessive apostrophe to show that the sensitivity belongs to the shoppers. Retailers must understand "shoppers' sensitivity" to price changes.

What does "shoppers' sensitivity" mean?

"Shoppers' sensitivity" refers to how much shoppers' purchasing decisions are affected by changes in factors like price, promotions, or economic conditions. Understanding this "shoppers' sensitivity" is crucial for businesses.

Are there alternative terms for "shoppers' sensitivity"?

Yes, you can use terms like "consumer price sensitivity" or "customer sensitivity to price", depending on the context. These alternatives convey a similar meaning.

How can businesses measure "shoppers' sensitivity"?

Businesses can measure "shoppers' sensitivity" through surveys, sales data analysis, and market research to understand how changes in price or other factors impact their sales. This helps them adjust their marketing strategies effectively.

ChatGPT power + Grammarly precisionChatGPT power + Grammarly precision
ChatGPT + Grammarly

Editing plus AI, all in one place.

Stop switching between tools. Your AI writing partner for everything—polishing proposals, crafting emails, finding the right tone.

Source & Trust

87%

Authority and reliability

3.8/5

Expert rating

Real-world application tested

Most frequent sentences: