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(Canon's research indicates that Western shoppers prefer extra-vibrant colors, even if they don't reflect reality).
Some shoppers prefer cane or beet sugar because it is less processed.
In Turkey shoppers prefer discount stores to hypermarkets the four biggest foreign firms there lost money in 2012.
For example, although US shoppers prefer to buy in bulk to save money, Fresh & Easy offered small pack sizes.
Kraft Foods Inc. has abandoned its plan to reduce some portion sizes, citing consumer research that shows shoppers prefer to have a choice.
This article originally appeared on VICE US.
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It took its decision after research showed shoppers preferred a sweetie-free check out and would use it where offered.
It blamed the bad weather at the beginning of the year along with the fact that shoppers preferred to buy their boxed chocolates at supermarkets.
But analysts estimated that underlying sales at physical stores were down by about 3% as shoppers preferred buying from the sofa to the high street.
Shoppers preferred hunting out deals online on the day itself but visited shops over the weekend when many retailers continued offering discounts.
Gerard Prendergast, a professor of marketing at Hong Kong Baptist University, and a co-author of a 2001 study titled "Consumer Perceptions of Shopping Bags," said by telephone that he had not heard of luxury shoppers preferring no-name bags to branded ones.
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