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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com
shop window
Grammar usage guide and real-world examplesUSAGE SUMMARY
'shop window' is a correct and usable phrase in written English.
You can use it to refer to a window in a shop which displays merchandise for sale. For example: "I saw a beautiful dress in the shop window, so I went inside to buy it."
✓ Grammatically correct
News & Media
Science
Alternative expressions(4)
Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Human-verified examples from authoritative sources
Exact Expressions
57 human-written examples
"It's the shop window.
News & Media
Two men in an anachronistic shop window.
News & Media
It's Britain's shop window for Flat racing.
News & Media
It's such a brilliant shop window".
News & Media
Two figures grapple in a shop window.
News & Media
My leg is like a butcher's shop window.
News & Media
Seeing some blouses in the shop window, reporter went in.
News & Media
For Rankin, this series has been a shop window.
News & Media
Human-verified similar examples from authoritative sources
Similar Expressions
3 human-written examples
Luka saw the same faces behind the coffee-shop window every day.
News & Media
No shop-window would be required.
News & Media
Instead, it relies on chic locations and shop-window displays.
News & Media
Expert writing Tips
Best practice
Use "shop window" to refer not only to the literal display window of a shop but also metaphorically to describe opportunities for showcasing talent, products, or ideas.
Common error
Avoid using "shop window" in contexts where a more precise term related to opportunities or displays would be more appropriate. Overusing the metaphor can dilute its impact.
Source & Trust
85%
Authority and reliability
4.5/5
Expert rating
Real-world application tested
Linguistic Context
The phrase "shop window" primarily functions as a noun phrase, referring to a window in a shop used to display merchandise. As Ludwig AI suggests, it can be also used metaphorically to describe a situation or event that showcases something.
Frequent in
News & Media
60%
Science
20%
Formal & Business
10%
Less common in
Wiki
5%
Encyclopedias
3%
Academia
2%
Ludwig's WRAP-UP
The phrase "shop window" is a common noun phrase primarily referring to the display window of a store. As Ludwig AI confirms, it's grammatically correct and frequently used in both literal and figurative contexts. It is often used metaphorically to describe something that serves as a showcase, such as an opportunity or a product. While predominantly found in News & Media, it also appears in Science and Formal & Business settings. Consider using synonyms like "display window" or "storefront window" for variety, and be mindful of the context to avoid overusing the metaphorical sense.
More alternative expressions(6)
Phrases that express similar concepts, ordered by semantic similarity:
display window
Refers specifically to a window used for showcasing merchandise.
storefront window
Highlights the window as part of the store's front facade.
show window
Emphasizes the window's purpose in exhibiting goods.
platform for display
Highlights the role as space to show goods and attract the public.
opportunity showcase
Shifts the focus from a physical window to a figurative display of opportunities.
public display
Broader term encompassing any form of public presentation or exhibition.
avenue for visibility
Focuses on how something makes a company or person visible and noticeable.
exhibition space
Focuses on the area dedicated to showcasing items, whether physical or conceptual.
window of opportunity
Idiomatic expression representing a limited-time chance or possibility.
stage for talent
Metaphorical phrase suggesting a platform for showcasing abilities.
FAQs
How can I use "shop window" in a sentence?
You can use "shop window" literally, like "The mannequin in the shop window was wearing a beautiful dress". Figuratively, you might say, "This project is a shop window for her skills".
What is a good synonym for "shop window" when referring to a display?
Alternatives include "display window", "storefront window", or "show window". These are generally interchangeable in a literal context.
When is it appropriate to use "shop window" metaphorically?
It's suitable when you want to convey the idea of something serving as a showcase or advertisement for skills, products, or opportunities, much like a physical shop window displays goods to attract customers.
What's the difference between "shop window" and "window of opportunity"?
"Shop window" typically refers to a literal or figurative display. A "window of opportunity" is an idiom referring to a limited time frame to take advantage of a chance.
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Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Source & Trust
85%
Authority and reliability
4.5/5
Expert rating
Real-world application tested