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Discover LudwigThe phrase "sets off" is a correct and commonly used phrase in written English.
It means to create a contrast, emphasize, or highlight a certain word, phrase, or clause in a sentence. Example: The bright red dress sets off the model's piercing green eyes perfectly.
Dictionary
sets off
verb
Third person singular of set off
Exact(59)
It sets off alarms".
Inflation also sets off other alarm bells.
The word "Guantánamo" sets off sirens.
He sets off on Saturday.
Eagleton sets off at a cracking pace.
He remounts and sets off gingerly.
So Kate sets off on another.
This sets off a chorus of commentary.
In a community, behavior sets off ripples.
One of them sets off in search of help.
Whitfield sets off to pursue notions of underlying unity.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com