It goes by the tagline "The Serious Dating Website".
Asked if it is the beginning of a continuing relationship, Mr. Levy said, "I hope this will be the beginning of serious dating".
Professor of psychological science at Oregon State University (OSU) in the US, David Kerr, also found binge drinking and being in a serious dating relationship were linked with less condom use, which puts young adults at risk for sexually-transmitted infections (STIs) and unplanned pregnancies.
Match is preparing to focus Tinder more on young, casual dating, then build out Hinge for those interested in serious dating.
Participants reported demographic characteristics (i.e., age, race/ethnicity, marital status, sexual orientation), as well as dating history (i.e., number of casual and serious dating relationships over the last 3 years).
Tinder has never really shaken its reputation among consumers as a "hook up" app, instead of one designed for more serious dating.
That app started out as a "serious dating advisor for men" and gained only a small user-base (of around 500 users).
Mehr and Zadeh say that part of the site's success has stemmed from the fact that many of its users are in the 25-35 year old demographic, with many members who aren't neccesarily looking for a long-term serious relationship, which stands in contrast with more serious dating sites like eHarmony.
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