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Some communication theories propose that higher message sensation value brings increased attention and cognitive processing, leading to higher ad impact.
"Message sensation value" (MSV), a measure of sensory intensity of audio, visual, and content features of an ad, is an important factor in PSA impact.
He/she was also asked to categorize it as equal to medial sensation (marked score 0), or less than medial sensation, yet >50% of its judged value (marked score 1) or <50% of the judged medial sensation value (marked score 2).
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Nick is on Thatter.
The warmth of human skin, he said, was the sensation he valued most.
Predicted mean votes (PMV) computed using Fanger's model yielded significantly lower-than-reported thermal sensation (TS) values, especially for the winter heated and summer air-conditioned groups.
In the affected knee, all QST thresholds were different from those in the contralateral knee (Table 2), with earlier detection and pain sensation (lower values for warmth/heat and higher for cold).
At first glance "The Bourne Ultimatum" — basically an extended chase sequence interspersed with flashbacks and bureaucratic chicanery — appears to value sensation over evolution.
The first is the proliferation of a cable-TV news media that can, virtually overnight, transform an unknown candidate into a coast-to-coast sensation, neutralizing the value of expensive ads and direct-mail campaigns.
As I have been besieged by the media, including private TV production companies that value sensation above any vestige of historical accuracy, it has become clear that Brown's book has perverted not only any proper sense of who Leonardo was and what he did, but also proper conceptions of history and fiction.
Notably, she mostly only experiences the negative symptoms (such as numbness and tingling, but also electric shocks), and she has not reported sharp or burning sensations, although the value of verbal descriptors is somewhat limited in a person who has never felt pain before.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com