"Marketers are seeking to tap into that".
But as deposits have grown (see chart), so has the number of firms seeking to tap them.
It follows a few hedge funds in seeking to tap new sources of money by offering mutual funds.
Despite using the Our Price name and logo, the company was not seeking to tap into the vinyl revival.
Some say rather than making a generous gesture, the former mayor is seeking to tap local candidates' donors.
Even before it launched, the group's leaders said they heard from politicians seeking to tap the donor network for support.
ENEL is seeking to tap into the DG market with a microgrid solution that can be installed in every building that is part of its customer base.
Some universities have long specialized in such distance education, but now more homegrown Asian institutions are seeking to tap the demand for higher education in underserved areas.
Should the recent trickle of companies seeking to tap their credit lines become a flood, these commitments could become unpleasant for banks.
But as the Islamic population has grown in size and affluence — there are now 1.57 billion Muslims worldwide — more multinationals are seeking to tap into the market.
That may explain why she has felt free to turn down offers from electronics and cosmetics companies, among others, seeking to tap her loyal audience.
