Exact(2)
Ford also doesn't want to be seen as "second to market" with structured reality shows; instead he'd much prefer to attract audiences with fast-turnaround docs that emerge from news stories such as the death of Whitney Houston or the Costa Concordia cruise ship disaster.
Don't be second to market.
Similar(58)
Which will be first to market is unclear.
Still, being first to market still holds risks.
"They'll be first to market," says Williams.
Being first to market means you have to educate consumers, and that can be expensive.
"We were first to market with our Gel Liner," she said.
Volkswagen will not be the first to market with plug-in hybrids by any means.
Toshiba was first to market: HD DVD players appeared in the spring.
Ford, of course, may not be first to market with workload management.
"The novelty of being first to market is a plus for Citi.
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