Nickelodeon will screen programs, including "SpongeBob SquarePants," MTV Networks said.
Similarly, he said, there are concerns that Time Warner's on-screen programming guides will promote Time Warner's programming over offerings from other companies.
As with the current HBO on-demand service, viewers can scroll through an on-screen programming schedule to look backward and forward at available shows.
The erosion of its audience began with the growth of cable and satellite television systems, which offer their own on-screen programming guides.
Flatlining figures are said to be attributed to a variety of factors, including sequel fatigue, the rise in popularity of streaming and small-screen programming, and bad reviews.
PHILADELPHIA — Brandon Dilbeck, 20, a student at the University of Washington, was complaining recently on his blog, Brandon Notices, about Comcast's practice of posting ads in its on-screen programming guide.
Original video content and branded multi-screen programming help us to deliver on that promise.
While the on-screen programming is supposed to be simplified, it will be too much work for people who can't set the clock on the VCR.
Unlike VCR Plus+, Gemstar's other big product, the Guide Plus+ on-screen programming guide, is one of several competing technologies from TV Guide Interactive, Scientific-Atlanta and General Instrument.
Thanks to the massive adoption of DVDs often offering a wide-screen option and the advent of high definition TVs that enable wide-screen programming, content is slowly flowing in, and often in the form of sports.
