Exact(17)
But Scholastic has not yet secured the American publishing rights to Ms. Rowling's next book.
Scholastic has confirmed it is publishing the picture book, which is set to hit shelves in autumn this year.
Scholastic has also signed the authors Carrie Ryan, Lisa McMann, Matt de la Peña, Matthew Kirby and Jennifer A. Nielsen.
Scholastic has deployed its considerable marketing fire power behind the new series, which is tied to a Web-based game (www.the39clues.com) and collectors' cards.
Scholastic has BookFlix, a subscription service for schools and libraries that pairs a video storybook with a nonfiction e-book on a related topic.
Despite this, Rowling's publisher, Scholastic, has lowered its 2009 earnings forecast; revenue from its children's and educational books has declined, and even shipments of the "Harry Potter" books have fallen.
Similar(43)
She said it was "great news" Scholastic had agreed to changes.
What cinched the deal between Weston Woods and Scholastic had nothing to do with finances.
So far the books, which are published in America by Scholastic, have sold more than 400m copies worldwide.
And publishers including Penguin Group USA, Simon & Schuster and Scholastic have recently introduced books that intersperse video content into text.
Judy Corman, a spokeswoman for Scholastic, publisher of the Harry Potter books in the United States, said Scholastic had tried to supply all of its retailers as best it could.
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