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Kelly, as he did in "Donnie Darko," avoids obvious scare techniques.
Eastwood clearly wanted to avoid routine scare techniques and the banalities of "atmosphere" — he didn't want to make a fantastic fiction like "The Sixth Sense".
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But Wayne-o and his PR staff have evidently come up with their latest scare technique, which came at about the 4th minute of his speech to NRA members when he mentioned that "terror cells" were operating in cities all across the United States and that a major terrorist attack was about to take place.
Seeing those reactions confirmed to me that the intention of this campaign is mainly to use a scare technique to get citizens to do what you want them to (in this case, abstain from drug use) by playing to our obsession with physical appearance.
It is normal to tense up when scared, so certain techniques can help.
If any of the risks of these techniques scares you, stay away from them!
Oxide and Danny Pang, the Thai-born, Hong Kong-based twins who directed this spooky, efficient exercise in terror, use simple and precise techniques to scare you before you even understand what there is to be afraid of.
Don't fall for high-pressure sales techniques or scare tactics.
In the Iowa Caucus, the Cruz campaign adopted "social pressure" techniques to scare Republicans out to vote.
He has written over 200 short stories and uses many different techniques to scare his readers.
Throw in a few E. coli scares, renewed interest in techniques like braising and sausage-making and the resurgence of old-fashioned butcher shops, and pretty soon here you are, in New York's summer of meat.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com