The app also offers a summary of the show/movie, cast and crew information, Rotten Tomatoes reviews, clips from the movie, iTunes prices for the soundtrack, and even where to buy "fan gear".
Mr. Shafer, who also released exit poll numbers early for the New Hampshire and South Carolina primaries, wrote that the embargo "places a terrible burden on reporters, who are paid to disseminate information and are rotten at keeping secrets".
On each item, you can see both the critics' and audience's rating from Rotten Tomatoes, along with other information, like the description, length, and rating.
Vurb's card-based interface pulls in information from partners like Yelp and Rotten Tomatoes, and can deep-link you out to Uber and Google Maps.
Previews also provide summarized Wikipedia entries, Maps location previews, news from Bing and movie information including showtimes, ratings and ratings from Rotten Tomatoes.
Google Now is also being integrated with Rotten Tomatoes in order to put movie reviews alongside trailers and showtime information, Google announced Wednesday.
For movies, the UI adds Rotten Tomatoes ratings, and for sports the UI instantly highlights scores, stats and other information.
But it would also be nice to see a rotten tomato score and brief synopsis, so you don't gave to go searching for any additional information online.
But the rotten-apple approach won't work in non-competitive markets where the general rule is that the information consumers need is not provided.
They attacked critics, blaming a few rotten apples, and Rupert Murdoch stood squarely behind them, even as Scotland Yard announced that it had received "significant new information".
