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A number of leading institutions, including the NSPCC and the Royal College of Psychiatrists, have opposed the plan, which is expected to cost £85m to roll out.
By some estimates, a hit might cost $10 million to $20 million to roll out.
It is costing £360m to roll out everywhere.
Sometimes they roll out.
Swiftly roll out.
The review found that the majority (71%) of ICERs for public health interventions were below £20,000 per QALY, as was the case for the roll-out cost of U@Uni in the current study.
If the potential quality of life benefits of improving health behaviours are not included in the modelling, then the results suggest that U@Uni would not be considered cost-effective on the basis of estimated survival benefits alone, even at the cheaper roll-out cost.
This has implications on the success of the individual at delivering the outcomes and more research needs to be carried out on the role, expectations and effectiveness of expert patients in trials and clinical practice as well as the roll-out cost implications.
The study is also the first to explore the cost-effectiveness of an online multiple health behaviour intervention, providing estimates of both the short-term (£243,926) and long-term (£22,844 for full implementation and £1,545 for roll-out) cost per QALY of U@Uni.
According to Mr Pichai, Google has developed software and hardware that will make it easier for phone makers to roll out smartphones that cost less than $100.
The current study provides estimates of both the sunk costs and roll-out costs of an internet intervention targeted at multiple health behaviour change.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com