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Minus the expensive clothes, champagne and casually thrown shade, Empire is, at its core, a TV series about a nouveau riche black family who will do anything and everything to protect their fortune.
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So begins Mister Brau, a new musical sitcom on Globo, Brazil's dominant television network, whose central conceit is the culture clash between a black nouveau-riche pop star duo and their snobbish white neighbours.
Also, "nouveau riche" is singular; the plural is "nouveaux riches".
Until the 1930s, the French used the phrase "riche comme un Argentin" to describe the foolishly rich.
Andy Cohen, who shaped "Real Housewives" as a bloated pastiche of the nouveau-riche, realized, early on, that the series needed to diversify; its Atlanta outpost, which focusses on a group of black women, has produced Nene Leakes, the second-most successful star of the franchise, after Bethenny Frankel.
Call them the ganja riche.
The Riche was a shelter.
"They were all nouveau riche.
It is distinguished from rime riche.
"The early eaters are the nouveaux riche.
"It's very nouveau riche," Gargi agreed.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com