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It's a cunning rhetorical gambit.
Parfit had always taken this to be a rhetorical gambit, but now he thought that maybe Williams meant it literally.
He is best known for a rhetorical gambit — Mr. Clinton's "Save Social Security First" line in his 1998 State of the Union address.
The proposal -- like Reagan's free-trade proposals -- was regarded skeptically, as a rhetorical gambit or a negotiating posture, and it may prove to be nothing more.
This rhetorical gambit is a nod to the first virtual-reality games, adventures that used only words glowing on a screen to conjure imaginary worlds.
The logic behind the rhetorical gambit of calling the deterioration in educational standards "unilateral disarmament" and speaking of an "act of war" in 1983 was that at that moment of Reagan-era cold-war militarism, the only way to get attention for what is fundamentally a problem of social underinvestment and inequality was to imagine it as a military confrontation against outside enemies.
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Other rhetorical gambits prove more gimmicky, like the inclusion of snippets from Dr. Sachs's own fiction writing, from his diaries and from a manifesto entitled "We Are All Nazi Doctors".
In that context, the personal attacks on Geithner for being weak and hesitant (like the persistent references to him as "Timmy," as if he were somehow a child) are really just rhetorical gambits designed to make the Administration's strategy seem weak and hesitant as well.
The gambit worked.
(Again, rhetorical).
The gambit paid off.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com