Sentence examples for return on marketing from inspiring English sources

affected return on marketing investment".

affected return on marketing investment". Psychological messaging, they said, worked.

Note that marketing ROI and return on marketing investment are similar but applied solely to marketing investments.

A study finds that small businesses that have adopted online marketing practices have realized significant business benefits, ranging from improved campaign performance to higher return on marketing investment.

Lemon, and V.A. Zeithaml, "Return on Marketing: Using Customer Equity to Focus Marketing Strategy," Journal of Marketing 68, no. 1 (January 2004): 109-127.

Determining the return on a sports sponsorship or promotion has become increasingly important, in part because of rising pressure to show a return on marketing expenditures.

CSFB said its medium-term concern is return-on-marketing.

Still, the CRR estimates that to return funding levels to those of 2007 by 2010, the rate of return on market assets would have to be 52% each year.

Gibbons was recently named "2002 Timer of the Year" by Timer Digest for his nearly 70% return on market timing calls.

The model is based on the classical market model and is of the following form: R i t = α i + β i t R m t + ε i t, where R i t is the return on stock i at a period t, R m t is the return on market (here General Index) at a period t, ε i t is the zero mean disturbance term, and α and β are the coefficients for each stock.

This report outlines how high-performing marketers are achieving 5% better returns on marketing investments and over 7% higher levels of growth performance by building higher levels of marketing accountability and data-driven marketing approaches.